While there are hundreds of private academic counselors in the Bay Area, they are one of the very few who specialize in student-athletes, and one of the fewer still who comprise both academic and athletic counseling for their clients.
High School counselors will readily admit that they are usually not proficient in their knowledge of college athletics. High school and private coaches often do not have a true understanding of the academic requirements and issues related to college admissions. Most importantly, neither is able to devote the time necessary to find colleges that are the proper fit academically, athletically and socially for their students. This is their area of expertise.
"Why We Are Not Just a Recruiting Service"
On top of working with their individual clients they also conduct clinics, workshops and seminars for families, high school teams, travel teams, booster clubs, athletic programs, college nights...wherever people may find their information valuable. They have presented in front of as few as 15 students and parents to as many as 1,000 attendees, in venues throughout the entire Bay Area.

